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A TikTok Shop Masterclass: For Brands
TikTok Shop 101
Beyond TikTok Shop: Social Commerce? (3:24)
TikTok Shop's Role in Defining Social Commerce (3:52)
Thinking Strategically about TikTok Shop (3:11)
TikTok Shop Financial Modeling (1:28)
TikTok Shop Setup & Integration
Items Needed for Setup (3:01)
Seller Center Account Application (2:47)
Adding Tax/Legal Information (0:47)
Shipping and Returns Information (3:10)
Integration: Integrating with Shopify-other channels (1:46)
Integration: Warehouse information (2:37)
Connecting TikTok Account/Pages (1:47)
TikTok Shop Ops
Tiktok Shop Ops Intro (0:39)
Product Listing Optimization (7:35)
Warehouse settings + test orders (1:24)
Shipping Settings Seller vs Tiktok (2:53)
Cancellations + Returns-Refunds (1:07)
Test Orders (2:05)
TikTok Growth Opportunities-Missions (1:41)
Working TikTok Shop Support (1:00)
Hiring Agency Partners via Seller Center (1:55)
TikTok Shop Promotional Tools
TikTok Funded Promotions (1:19)
TikTok Platform Campaigns (2:45)
TikTok Promotions- Bundles Sales (3:00)
TikTok Affiliate Marketing
Affiliate 101 (4:17)
Open Plan (2:52)
Targeted Plan Creator Outreach Rules (6:41)
Target Plan - Doing Outreach (7:05)
Sample Requests (8:53)
Creator Analytics (6:46)
Outreach Strategies (1:18)
TikTok Advertising
Ad Setup Business Center (3:16)
Analyzing + Scaling Ad Campaigns (1:49)
GMV Max Ads 101 (7:16)
VSA Ads 101 (12:47)
PSA Ads (1:17)
TikTok Livestreams
Tiktok Shop Livestream 101 (3:35)
Livestream Sign-ups (3:14)
Managing Live Interactions on Seller Center (5:31)
Livestream Set Design (4:04)
Product and Promotion Planning (2:27)
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Managing Live Interactions on Seller Center
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